{"id":61990,"date":"2026-05-19T09:11:12","date_gmt":"2026-05-19T07:11:12","guid":{"rendered":"https:\/\/arketipo.com\/?p=61990"},"modified":"2026-05-19T09:25:30","modified_gmt":"2026-05-19T07:25:30","slug":"mdw26-beyond-the-crowd","status":"publish","type":"post","link":"https:\/\/arketipo.com\/en\/mdw26-beyond-the-crowd\/","title":{"rendered":"MDW26 &#8211; BEYOND THE CROWD"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"61990\" class=\"elementor elementor-61990 elementor-61986\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d06eeee e-flex e-con-boxed e-con e-parent\" data-id=\"d06eeee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d25b79 elementor-widget elementor-widget-image\" data-id=\"4d25b79\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2560\" height=\"715\" src=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-scaled.jpg\" class=\"attachment-full size-full wp-image-59904\" alt=\"\" srcset=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-scaled.jpg 2560w, https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-300x84.jpg 300w, https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-1024x286.jpg 1024w, https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-768x215.jpg 768w, https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-1536x429.jpg 1536w, https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-2048x572.jpg 2048w, https:\/\/arketipo.com\/wp-content\/uploads\/2026\/02\/BANNER-1-600x168.jpg 600w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-53c5c2e e-grid e-con-boxed e-con e-parent\" data-id=\"53c5c2e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-83c1704 e-con-full e-flex e-con e-child\" data-id=\"83c1704\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-305c2dd e-con-full e-flex e-con e-child\" data-id=\"305c2dd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dc59fce elementor-widget elementor-widget-text-editor\" data-id=\"dc59fce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"3\"><b data-path-to-node=\"3\" data-index-in-node=\"3\">Milan Design Week 2026<\/b> ended leaving its mark, and for Arketipo Firenze it was a truly unforgettable edition. We chose to unveil our novelties in a place that is a symbol of Milanese architecture and an icon of the city skyline: the <b data-path-to-node=\"3\" data-index-in-node=\"261\">rooftop of TORRE BREDA<\/b>. <\/p><p data-path-to-node=\"5\">Located at 2 Via Vittor Pisani, the historic penthouse on the 29th floor welcomed us into its suspended garden <b data-path-to-node=\"5\" data-index-in-node=\"104\">117 meters above the<\/b> ground. It was a breathtaking setting: from the skyscrapers of the Isola district to the profile of the Alps on the horizon, the view provided a perfect backdrop for our creations. <\/p><h3 data-path-to-node=\"6\"><strong>BEYOND THE CROWD<\/strong><\/h3><p data-path-to-node=\"7\">We wanted to give our guests a location worthy of our heritage, but deliberately <b data-path-to-node=\"7\" data-index-in-node=\"96\">away from the frenetic chaos of Fuorisalone<\/b>. It was an oasis of peace, a suspended atmosphere where time seemed to stand still and where every detail reflected our quest for excellence. <\/p><blockquote data-path-to-node=\"8\"><p data-path-to-node=\"8,0\"><strong>&#8220;It wasn&#8217;t just an event, but an exclusive moment of encounter between signature design and the great beauty of Milan.&#8221;<\/strong><\/p><\/blockquote>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-46db2ee e-flex e-con-boxed e-con e-parent\" data-id=\"46db2ee\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4f20851 elementor-widget__width-initial elementor-widget elementor-widget-video\" data-id=\"4f20851\" data-element_type=\"widget\" data-e-type=\"widget\" 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data-settings=\"{&quot;slides_to_show&quot;:&quot;3&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Carosello d&#039;immagini\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/04\/torr-1.jpg\" alt=\"torr-1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/04\/torr-4.jpg\" alt=\"torr-4\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/04\/torr-2.jpg\" alt=\"torr-2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/04\/torr-5.jpg\" alt=\"torr-5\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 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alt=\"punta-ala_1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"12 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/04\/more-1-1.jpg\" alt=\"more-1\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"13 of 13\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/arketipo.com\/wp-content\/uploads\/2026\/04\/moustache-6.jpg\" alt=\"moustache-6\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Milan Design Week 2026 ended with a lasting impact, and for Arketipo Firenze it was a truly unforgettable edition. We chose to unveil our new products in a location that is a symbol of Milanese architecture and an icon of the city skyline: the rooftop of the TORRE BREDA.<\/p>\n","protected":false},"author":7303,"featured_media":62011,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-61990","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-senza-categoria"],"_links":{"self":[{"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/posts\/61990","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/users\/7303"}],"replies":[{"embeddable":true,"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/comments?post=61990"}],"version-history":[{"count":3,"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/posts\/61990\/revisions"}],"predecessor-version":[{"id":62016,"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/posts\/61990\/revisions\/62016"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/media\/62011"}],"wp:attachment":[{"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/media?parent=61990"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/categories?post=61990"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/arketipo.com\/en\/wp-json\/wp\/v2\/tags?post=61990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}